5 Tips For Navigating the Non-Tech Startup Space

The term “startup” is usually associated with technology. The term was coined during the internet bubble, which makes sense since most businesses offer technology and related services to their users.  However, over the last few years, there has been a shift in startups entering the industry. People are realizing that while they may not be […]

3 More Ways to Build Entrepreneurial Networks

Consider spider webs. The spider is an intelligent species and has a design sensibility–some spiders actively decorate their webs with their silk designs. This, in turn, attracts prey instead of the spider actively pursuing it. We’re not here to convince you that you must create a network similar to that of a spider–that would be […]

The Benefits of Business Coaching

Sometimes, a minor setback in business could be a sign of something bigger at play. It’s important to take some time to evaluate where you are in your entrepreneurial journey and acknowledge any hindrances that are preventing you from taking the business to the next level.  The reality is that while you may be an […]

How to Make Networking a Part of Your Business

Building an entrepreneurial network is both gradual and rewarding, especially if it’s built with a clear vision for the growth of your business and an open mind. Whether you’re a sparkly-eyed entrepreneur fresh into the startup industry or a veteran in business who knows the ropes, there is no single asset that can pave your […]

5 Ways To Provide Stellar Customer Service

If you’re a small business owner, you probably know how important it is to provide stellar customer service. Stellar customer service can help you stand out from your competition while also making your customers more likely to recommend your offering to friends and family. Recently I walked into a hotel in Miami and went to […]

4 Reasons Brand Ownership is Important

The bar has been raised. If the beginning and end of a relationship between consumer and brand is the transaction itself, it is very easy to fall out of favor with the audience. This is where the concept of “brand ownership” comes in. It can also be said that all marketing campaigns are an attempt […]

How to Create an Adaptive Company Culture

So you’ve crossed one of the bigger obstacles on this journey to becoming an entrepreneur with a successful startup–your very own dream team. They believe in your idea, almost as much as you.  But the question is, are they as prepared as you are for the volatility associated with being part of this venture, as […]